Volkswagen India has unveiled its new Volkswagen Prime programme, designed to offer enhanced value and exclusive benefits for corporate customers.
The Prime programme includes a range of comprehensive benefits such as free pick-up and drop service, attractive benefits on loyalty products, value-added services, tyres and battery support, express delivery, and free car wash. It is available at an introductory price of INR 9,999 + GST across its dealerships in India and covers a period of four years from the purchase date.
Over the years, the carmaker has significantly invested in enhancing engagement and customer experience. The Corporate business segment at Volkswagen India provides an Omni-channel mobility solution, allowing businesses to purchase their vehicles directly, through leasing, or via subscription-based models. Additionally, the company has established Corporate Business Centres at over 40 dealership locations across India. These centres feature dedicated Corporate Business Managers who cater specifically to the needs of corporate customers.
Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, stated, “Just like the diversity in our country, our customer base has varied preferences and customs across different geographies. For us, it becomes imperative to carefully craft programmes that will benefit and suit our customers across the spectrum of demographics. With the launch of the new Volkswagen Prime, we have introduced a programme that offers customers a holistic suite of services with attractive benefits and a hassle-free ownership experience. We are confident this programme will add value to our long-term relationship with our corporate customers, making their experience of owning a Volkswagen even more exclusive.”
Also Read: