TVS Motor Company has launched TVS HLX 125 Gold and TVS HLX 150 Gold in Kenya, commemorating over two million units of global sales of TVS HLX series.
The company has positioned the TVS HLX 125 Gold and TVS HLX 150 Gold in the last mile commercial taxi and delivery segments. TVS HLX comes with dual-stage filtration technology and features like USB chargers, hazard lamps, gear position indicator and an optional offering of a telematics solution.
H G Rahul Nayak, Head of International Business, TVS Motor Company, said, “Kenya is an important market for us. Most two-wheelers in Kenya double up as boda boda and delivery vehicles; customers always look for long-lasting and durable products. We are thrilled to introduce the two celebratory limited editions of TVS HLX in Kenya with multiple first-in-segment attributes for our valued customers. With smart lock anti-theft features and exciting new offerings, the motorcycle will further enhance the pride of ownership amongst the Boda-Boda riders.”
The company will be selling these in variants of TVS HLX PLUS (100-cc), TVS HLX 125, TVS HLX 150 and TVS HLX 150X in over 49 countries in Africa, the Middle East and LATAM.
Vijay Gidoomal, Group CEO, Car & General Kenya, said, “We are excited to launch the limited-edition variants TVS HLX 125 Gold and TVS HLX 150 Gold in Kenya with attractive segment-first features to enhance customer delight further.”