The Detailing Mafia Unveils Plans To Double Car Care Studios By 2027

Mobility Outlook Bureau
15 Oct 2024
05:03 PM
1 Min Read

Strategic expansion targets tier-2 and tier-3 cities as demand for premium services grows.


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The Detailing Mafia has announced its ambitious plan to significantly expand its presence across India. With the goal of opening 200 new car care studios by 2027, the brand aims to capitalise on the growing demand for high-quality vehicle maintenance services. Having already established over 200 studios in the past four years, The Detailing Mafia is now setting its sights on becoming the dominant player in both metropolitan and smaller cities nationwide.

Currently operating in 23 states and four union territories, the company’s reach spans major cities such as Delhi, Mumbai, Hyderabad, and Kolkata. The Detailing Mafia has also extended its footprint internationally by launching a studio in Nepal, reflecting its aspiration to cater to global markets.

The company’s expansion plan also signals its intention to further solidify its position in the market. By targeting Tier-2 and Tier-3 cities The Detailing Mafia is not only addressing a growing demand but also creating opportunities for entrepreneurs through its franchise model. This business strategy allows the company to scale rapidly while maintaining the quality and consistency that has become synonymous with the brand. Additionally the plan to expand internationally indicates a broader vision of becoming a global player in the car care industry.

Kunal Sethi, CEO, The Detailing Mafia, highlights the company’s focus on customer satisfaction and its commitment to meeting the evolving needs of car owners who increasingly seek professional detailing services. The brand’s success can be attributed to its comprehensive range of services which include Ceramic Coating Paint Protection Film (PPF) Bike Detailing Steam Wash and Windshield Protection Film. Each franchise is equipped with cutting-edge technology and staffed by professionals who undergo rigorous training to deliver meticulous results.

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