Tata Motors has launched its 'Festival of Cars' campaign, offering price reductions and consumer benefits across its range of petrol, diesel, and CNG-powered vehicles. The limited-time offers are valid until 31st October 2024, making it an opportune time for prospective car buyers to take advantage of these discounts during the festive season.
These price reductions are coupled with additional exchange benefits available at Tata Motors’ showrooms. The entry-level pricing for various models has also been revised, making this festive promotion particularly attractive. For example, the Tiago now starts at INR 4.99 lakh, the Altroz at INR 6.49 lakh, and the Nexon at INR 7.99 lakh. SUVs like the Harrier and Safari, which usually command higher price tags, now start at INR 14.99 lakh and INR 15.49 lakh respectively.
The detailed offers for Tata Motors’ ICE range showcase significant price reductions. For instance, the Tiago, which sees a price cut of INR 65,000, is now available for INR 4.99 lakh. The Harrier, one of Tata’s flagship SUVs, is available with a price reduction of INR 1.6 lakh. Additionally, consumers purchasing the Nexon can benefit from a price cut of INR 80,000. Tata’s premium models, such as the Safari, are also included in the offers, with up to INR 1.8 lakh off on select variants.
Alongside the price reductions, Tata Motors is providing exchange offers worth up to INR 45,000 on certain models. The campaign is not only aimed at attracting new customers but also at enhancing the ownership experience for existing Tata vehicle owners looking to upgrade. The wide range of benefits offered under the 'Festival of Cars' campaign ensures that there is something for every type of car buyer, whether they are seeking an affordable entry-level model or a premium SUV.
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