Tata Motors announced on Friday that it has crossed the five million production mark. The company achieved the one million production mark in 2004, the second million in 2010 and reached the three million mark in 2015, and rolled out its fourth millionth car in 2020. While the journey from four million to five million took the brand only three years.
Interestingly, to celebrate the 5-million production milestone, Tata Motors will roll out a celebratory campaign for customers and employees in India.
Through the campaign, the company will deck up its dealership and sales outlets with branded outfits and the signatory mnemonic to mark the milestone. In addition, the company will continue month-long celebrations across its manufacturing locations and regional offices.
Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility, noted that the journey, from each million to the next, has been one replete with its fair share of ups and downs.
“At Tata Motors, we remain committed to continuously innovate and be a leading stakeholder in moving the future of mobility ahead in India with safer, smarter and greener solutions,” he added.
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