Tata Motors Achieves 15 Lakh ILMCV Truck Sales Milestone

Abhijeet Singh
28 Oct 2024
04:32 PM
1 Min Read

New variants and extended warranty launched to strengthen market position.


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Tata Motors has announced reaching 15 lakh sales in the Intermediate, Light, and Medium Commercial Vehicles (ILMCV) category. In celebration of this success, the company has unveiled new variants of popular models, including the Tata SFC 407 Gold, Tata LPT, Tata SFC 709G, Tata LPT 1109G, Tata LPK 1112, and Tata LPK 1416. Alongside these launches, Tata Motors is offering new financing schemes for first-time buyers and a 6-year extended warranty on all ILMCV trucks, aiming to enhance customer confidence and satisfaction.

The ILMCV segment covering trucks with a gross vehicle weight between 4 to 19 tonnes, serves a variety of industries, including agriculture, e-commerce, construction, and logistics. Tata Motors’ presence in this segment has been built on providing fuel-efficient and durable vehicles designed to offer low ownership costs and high uptime. The company’s latest move to introduce new variants and extend warranties aligns with its strategy to remain a leading choice for commercial vehicle buyers, particularly those seeking reliable and profitable transport solutions.

Rajesh Kaul, Vice President and Business Head – Trucks at Tata Motors, stated that the 15 lakh sales figure is a testament to the loyalty of Tata’s customer base and reflects the brand's commitment to delivering innovative and reliable vehicles. The introduction of new models and extended warranties is part of Tata Motors' effort to boost profitability for customers while ensuring long-term peace of mind.

The company’s ILMCV portfolio is known for its versatility, offering multiple cabin options, including the LPT, SFC, Signa, and Ultra ranges. These trucks also feature various deck lengths and body styles, allowing customers to select vehicles that suit specific needs across different industries. Tata Motors has further supported its commercial vehicle range with the Sampoorna Seva 2.0 initiative, a comprehensive service package covering vehicle lifecycle management. This initiative includes breakdown assistance, guaranteed turnaround times, annual maintenance contracts, and access to genuine spare parts, aimed at maximising vehicle uptime and reducing maintenance costs.

Tata Motors has also integrated technology into its fleet management by leveraging its Fleet Edge connected vehicle platform to optimise fleet operations. This digital tool enables better monitoring of vehicle performance, reduces downtime, and lowers the total cost of ownership. With over 2,500 sales and service touchpoints across India, Tata Motors ensures that customers receive timely support, contributing to the company’s strong reputation in after-sales service.

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