Tata AutoComp GY Batteries, has entered into an after-market tie-up with TVS Motor. The collaboration aims to ensure a seamless battery buying and servicing experience for all TVS Motor consumers across the country.
With this Tata Green Batteries will be available for purchase through TVS Motor's extensive network of authorised dealerships and service centres. The two-wheeler application batteries will feature co-branding of Tata Green Batteries and the TVS logo.
The association between Tata Green Batteries and TVS Motor dates back five years when Tata Green Batteries began supplying OEM batteries to TVS Motor at their Hosur plant. The formalisation of this arrangement is driven by the need to address TVS Motor's existing customer base across the country with their battery-related requirements through the high-performance Tata Green Batteries and leverage the exceptional service provided by TVS dealerships and workshops.
Rama Shankar Pandey, CEO, Tata Green Batteries, said, “TATA Green Batteries has been one of the major OEM partners of TVS Motor with supplies to all major platforms of Two Wheelers. This landmark marks the extension of this relationship to the after-market space wherein it presents a great opportunity for both the companies for mutual growth by ensuring the best of services for the consumers.”
Rajendra Bhatt, Senior Vice President – Service, TVS Motor, stated that the growth of the two-wheeler industry is at a positive upswing in India. Customers seek all-encompassing solutions for their vehicles. “With this strategic tie-up, TATA Green Batteries will be available across TVS Motor's authorised dealerships in India. We are confident that this alliance will further strengthen a hassle-free experience for the consumers,” he added.
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