Rolls-Royce Motor Cars unveiled the Cullinan Series II in India. The latest model responds directly to the evolving preferences and expectations of high-end consumers. Known for its comfort and off-road capability, the Cullinan has consistently been Rolls-Royce's most requested model, and the Series II aims to build on this legacy by offering new technology, design updates, and bespoke personalisation options.
The Cullinan Series II further builds on capability, while introducing design features and materials that align with the changing codes of luxury, appealing to a younger and more diverse clientele.
Irene Nikkein, Regional Director of Asia-Pacific for Rolls-Royce Motor Cars, highlighted that the brand has seen increased interest from younger customers. Rolls-Royce has also noted a shift towards self-driving, with fewer owners relying on chauffeurs.
The Black Badge Cullinan Series II, which is a more dynamic interpretation of Rolls-Royce luxury, also makes its debut in India. It caters to those seeking a more visceral driving experience, offering a bolder design and enhanced performance.
The Cullinan Series II is available for commission at Rolls-Royce Motor Cars dealerships in Chennai and New Delhi, with prices starting from INR 10.5 crore for the standard model and INR 12.25 crore for the Black Badge variant (all prices ex-showroom). Deliveries are expected to commence in the fourth quarter of 2024.