Maruti Suzuki India Limited (MSIL) has announced the crossing of the 10 lakh sales mark for its automatic transmission vehicles since 2014 when it introduced the Auto Gear Shift (AGS). Top contributing regions for Maruti Suzuki's automatic car sales include the Delhi & NCR region, Maharashtra, Tamil Nadu, Karnataka, Andhra Pradesh & Telangana and Kerala.
Currently, MSIL offers four distinct automatic transmission systems – Auto Gear Shift (AGS), 4-speed Automatic Transmission (AT), Advanced 6-speed Automatic Transmission (AT) with Steering Mounted Paddle Shifters and Electronic-Continuous Variable Transmission(e-CVT) across 16 models.
The 5-speed AGS gearbox is available in the Alto K-10, S-Presso, Celerio, WagonR, Ignis, Swift, Dzire, Baleno and Fronx. Additionally, the 4-speed automatic transmission is offered in the Jimny and Ciaz. The advanced 6-speed automatic transmission with paddle shifters is available in the Fronx, Brezza, Ertiga, XL6 and Grand Vitara. The e-CVT technology is exclusively available in the intelligent electric hybrid models of the Grand Vitara and Invicto.
A press release from MSIL stated that currently 65% of the automatic vehicles sold by the company are equipped with AGS technology. The share of automatic transmission models account for 27% of total MSIL automatic sales, while the Hybrid e-CVT transmission constitutes about 8% of MSIL automatic sales.
Shashank Srivastava, Senior Executive Officer, Marketing and Sales, Maruti Suzuki India, said that MSIL’s automatic car sales have been on the rise constantly. “We are already close to touching the one lakh automatic vehicle sales mark for FY23-24, as we stand in the middle of the financial year,” he added.
Further examining the behaviour of consumers, it is worth noting that NEXA customers tend to prefer high-end automatic variants while Arena customers prefer mid-variants when making a purchase decision. “As things stand today, NEXA accounts for about 58% of automatic car sales at MSIL, while Arena contributes about 42%.” added Srivastava.
Also Read