Magenta Mobility Expands Leadership In 4-Wheeler EV Cargo Fleet

Abhijeet Singh
16 Dec 2024
05:55 PM
1 Min Read

Magenta Mobility has ambitious plans to further scale its operations, aiming to add 10,000 electric vehicles to its fleet in the next financial year, including both 3-wheelers and 4-wheelers.


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Magenta Mobility has cemented its position as India’s largest 4-wheeler electric cargo fleet operator boasting a fleet of over 500 vehicles in urban, intercity, and interstate logistics. Having already established a strong foothold in the 3-wheeler electric vehicle segment, serving major clients such as Amazon, Flipkart, and BigBasket, Magenta Mobility is now making strategic inroads into the 4-wheeler category. This move is aligned with the growing demand for sustainable logistics solutions, particularly for mid-mile and long-haul operations.

The company has recently launched interstate services on key corridors such as Rajasthan-Haryana-Delhi (over 180 kilometres) and Delhi-Haryana-UP (140 kilometres), as well as intercity operations on routes like Mumbai-Pune-Mumbai, which spans a 422-kilometre round trip.

Magenta’s 4-wheeler electric cargo vehicles feature an extended range of 150 kilometres per charge, offering a practical solution for longer routes while significantly reducing carbon emissions and fuel costs. Historically, electric cargo vehicles have been confined to intra-city logistics with limited ranges of 100-120 kilometres per charge. However, Magenta’s successful trials demonstrate the potential of electric vehicles to handle more demanding intercity and interstate logistics, setting a new benchmark in EV performance.

The company is also preparing to extend its services to new cities, including Nashik, Nagpur, Vijayawada, Indore, and Kolkata, reflecting its strategic focus on broadening its geographic reach.

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