India Yamaha Motor (IYM) Pvt Ltd has announced a significant milestone in its manufacturing history, celebrating the success of the Made-in-India Yamaha Ray ZR 125 Fi Hybrid in the European market. This scooter has captured the interest of consumers across various European countries.
The sales performance of the Ray ZR 125 in Europe underscores the high global quality standards adhered to by IYM. The scooter's success is attributed to its outstanding performance, safety, style, and practicality, making it a preferred choice in mature markets where quality is paramount. Consumers have acknowledged the effort put into delivering a well-rounded product, with positive word-of-mouth fuelling further acceptance in major countries such as the UK, Spain, France, Italy, Germany, Turkey, Switzerland, Greece, and Portugal.
Eishin Chihana, Chairman of Yamaha Motor India Group of Companies, stated 'It is indeed a moment of pride that the Made-in-India Yamaha Ray ZR 125 Fi Hybrid is witnessing a phenomenal response in Europe. This achievement speaks volumes of the superior quality this scooter embodies, which aligns with global trends. The remarkable sales growth in this market highlights our capability to meet and exceed high expectations, not only in India but also in other mature markets. This milestone boosts our efforts to establish India as a manufacturing hub for Yamaha globally. We are confident of maintaining this momentum and replicating this success in other markets.'
Also Read
Yamaha Motor Celebrates 69 Years Of Innovation & Community Support