Hyundai Motor India Foundation (HMIF), the CSR arm of Hyundai Motor India Limited (HMIL), has inaugurated the fourth season of its flagship art initiative ‘Art for Hope’. The three-day event, running from 28 February to 2 March 2025, is dedicated to supporting 50 grant-winning artists and art collectives from 15 states across India.
Since its inception, the ‘Art for Hope’ initiative has empowered over 150 artists and art collectives, distributing grants worth INR 1.65 crore. Additionally, more than 25,000 artisans have benefitted from HMIF’s efforts in fostering artistic expression and providing platforms for social engagement. The initiative aims to support both traditional and contemporary art forms, ensuring a sustainable future for India’s diverse cultural landscape.
Unsoo Kim, Managing Director, HMIL, stated “We are committed to nurturing creativity and celebrating diversity through initiatives like ‘Art for Hope.’ Our goal is to support the growth of artists while reinforcing our deep respect for India’s artistic heritage.”
The ‘Art for Hope - Season 4’ exhibition features a wide range of art forms and interactive sessions, including:
- Workshops on traditional Indian art such as Sanjhi papercut art from Mathura, Lippan art from Gujarat, and Kalamkari art from Andhra Pradesh.
- Theatre performances by artists from New Delhi and Maharashtra, along with cultural showcases of Lavani, Ottan Thullal, Theyyam, and Yakshagana dance forms.
- A special musical performance by a band of talented artists with disabilities.
- The Artisan Fest, featuring eco-friendly art and craft stalls supporting 15 NGOs and small enterprises.
- Speaker sessions and roundtable discussions on themes such as ‘Art from Waste’ and ‘Inclusivity in Design and the Arts.’
- Accessibility-focused features, including tactile artworks, braille descriptions, and audio-visual sign language tours for visitors with disabilities.
Beyond financial assistance, the program offers social and professional recognition to the grant recipients, helping them build sustainable careers. With continued investment in the arts, HMIF remains dedicated to preserving India’s creative legacy while encouraging new and inclusive forms of expression.
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