Hindustan Petroleum Corporation Ltd. (HPCL), a Maharatna Oil Company, has partnered with Tata Motors, India’s largest commercial vehicle manufacturer, to launch a co-branded Genuine Diesel Exhaust Fluid (DEF).
Produced in BIS-approved facilities, the DEF meets the highest industry standards and is now available through HPCL’s vast network of 23,000 fuel stations across India, ensuring easy access for Tata Motors’ customers.
DEF is a critical component for BS6-compliant diesel vehicles, playing a vital role in reducing harmful emissions by converting nitrogen oxides into cleaner nitrogen and water. By using this co-branded Genuine DEF, Tata Motors customers can enhance fuel efficiency, extend engine life, and remain compliant with stringent emission norms.
Speaking on the launch, Amit Garg, Director, Marketing, HPCL, said, “Our partnership with Tata Motors for co-branded Diesel Exhaust Fluid (DEF) is a significant step toward reducing emissions and supporting cleaner transportation solutions. By leveraging our extensive distribution network and Tata Motors' technological expertise, we aim to provide customers with a high-quality, accessible, and eco-friendly solution that contributes to a greener future.”
Girish Wagh, Executive Director, Tata Motors, said, “This collaboration with HPCL marks another step forward in our commitment to providing innovative and sustainable solutions for the commercial vehicle industry. The introduction of our co-branded Genuine Diesel Exhaust Fluid ensures that Tata Motors customers can now access it even more easily across the country while achieving optimal performance and adhering to the highest environmental standards. We are delighted to partner with HPCL in offering a product that not only enhances vehicle efficiency but also contributes to making the environment cleaner and the future greener.”
HPCL continues to lead India’s energy transformation by expanding its portfolio of cleaner fuels, renewable energy, and digital advancements in fuel retailing. With state-of-the-art infrastructure, including refineries and supply chain networks, HPCL ensures seamless DEF availability across urban and rural markets.
Tata Motors, as a holistic mobility solutions provider, complements this initiative with Sampoorna Seva 2.0, a comprehensive vehicle lifecycle management program offering breakdown assistance, annual maintenance contracts (AMC), and access to genuine spare parts. Additionally, Fleet Edge, Tata Motors’ connected vehicle platform, helps fleet operators optimize vehicle uptime and efficiency. With over 2,500 sales and service touchpoints, Tata Motors ensures maximum vehicle reliability and uptime for its customers.
By joining forces, HPCL and Tata Motors are empowering commercial vehicle owners with a high-quality DEF solution, strengthening India’s transition towards cleaner, more sustainable transportation.
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