Honda Cars India Names Takashi Nakajima As CEO Amid Focus On Premium Market

Abhijeet Singh
10 Mar 2025
01:19 PM
1 Min Read

Nakajima to succeed Takuya Tsumura, aiming for continued growth from 1 April 2025.


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Honda Motor Co Ltd has announced the appointment of Takashi Nakajima as the new President and CEO of Honda Cars India Ltd (HCIL) effective from 1 April 2025. Nakajima will take over leadership from Takuya Tsumura, who will return to Japan after successfully guiding the company through a transformative phase in India.

Takuya Tsumura, during his three-year tenure, significantly strengthened Honda’s premium positioning in the Indian market, focusing especially on customer-centric strategies and profitable growth. He was responsible for launching major models like the Honda City e:HEV, India's first mainstream hybrid car, significantly influencing Honda’s premium image. Tsumura also introduced several marketing campaigns targeting diverse age groups, which significantly improved customer engagement. His tenure saw Honda Cars India begin initiatives that enhanced dealer profitability and customer satisfaction through better operational efficiency at dealership and company levels.

Nakajima will bring new perspectives to Honda's Indian operations from his extensive experience across various roles across Product Planning, Marketing, Sales Promotion, and Corporate Communication at Honda globally. Since 2021, Nakajima has served as the President of Honda Motor Russia, alongside handling key responsibilities for product planning and marketing in Honda’s domestic market in Japan. His experience also includes significant roles in Honda Motor Japan and Honda's global operations, especially in product planning and sales promotion.

Tsumura’s notable contributions included launching India's new hybrid model, Honda City e:HEV, which set the brand apart by introducing mainstream customers to hybrid technology. His approach contributed strongly to Honda’s growth and reputation for innovation, strengthening the brand's premium positioning. Additionally, his leadership contributed to profitable operations during challenging market conditions, leaving the company well-positioned for continued growth under Nakajima.

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