The Indian subsidiary of the Japanese two-wheeler manufacturer, Honda Motorcycle & Scooter India (HMSI), on Monday, launched the Honda BigWing Virtual Showroom. The virtual reality-powered platform will enable customers to virtually experience the Honda BigWing - Honda's exclusive premium motorcycle business. The company claims that the virtual showroom will give an experience akin to in-store buying, offering interactive features like a 360-degree view of both the product & virtual space and virtual chat support. In addition, based on customers' location, they can choose their preferred dealership location and other choice preferences to customise their Honda 2Wheeler. Yadvinder Singh Guleria, Director – Sales & Marketing, Honda Motorcycle & Scooter India, said, 'With the launch of our virtual showroom, we aim to bring our product offerings closer to the customers while keeping in mind their safety and convenience. Balancing the unique expectations of our customers, today digital technology has enabled us, marketers, to cater to their ever-evolving needs. 'The virtual interface that offers our premium motorcycle range under Honda BigWing will surely delight our customers,' he added. With all India BigWing network integration, the platform will offer the ease of online booking, apparel & merchandise section offering a wide range of protective gear, including helmets and jackets. Along with that, the 'CB Corner' will showcase Honda's CB legacy and an exclusive 'MotoGP Wall' displaying Honda's achievement milestones over the years.