EV range prediction specialist Spark EV Technology has roped in Richard Welford, a former Tata Technologies executive and a seasoned strategic automotive industry expert, as a non-executive director.
The company hopes that his appointment will help it continue to innovate its technology proposition and deliver significant value to the growing customer base.
The company is seeking to accelerate the mass adoption of EV by deploying its patented AI technology to OEM and Tier-1 customers globally. Its unique solutions deliver personalised range predictions that adapt to variables such as traffic, driver behaviour and weather.
Welford brings over 35 years of international industry experience, including 20 years in senior leadership, executive and board-level roles. In addition, he boasts an extensive career in automotive OEM, supply chain and service provider businesses.
Richard’s extensive career began at Jaguar Cars, progressing through a variety of engineering roles in Body Engineering and Vehicle Safety. He later moved to Autoliv, where his career in engineering landed him the role of R&D director before making a move to Tata Technologies.
At Tata Technologies held a variety of positions for over a decade, including Chief Strategy and Marketing Officer and Chief Development Officer. Welford has since established an independent consulting business to provide services to the manufacturing industry, with a particular focus on the creative stages of product development, the transformation of business performance and the strategic pursuit of growth. Technology businesses supporting vehicle electrification feature prominently in his business portfolio.