Elektrobit announced that it has become a software and services provider for the Sony Honda Mobility (SHM) Afeela prototype.
A press release from Elektrobit noted that it has developed the cockpit system to include software for the Qualcomm high-performance computing (HPC) processors and the software stack up to the UX design powering all cockpit displays.
Additionally, the company also provided integration services for the cockpit system encompassing all software and hardware components and applications from Sony and its partners.
Maria Anhalt, CEO, Elektrobit, stated that with SHM, the company is redefining mobility around the vision of creating a new, more inspirational and emotional type of user experience. “Software is the starting point of this. There is an immense amount of computing power packed into this car which creates all kinds of user experience possibilities, and it challenged us to meet a new level of demands in terms of systems architecture,” she said.
As a result, Elektrobit has been able to play a much more central role in this project than in a traditional OEM-to-supplier relationship, and the Afeela prototype highlights the potential benefits of this shift towards a software-first mindset, she added.
The prototype was unveiled at CES 2023. It’s the latest result of Elektrobit’s multi-year collaboration with Sony and now SHM to reimagine the software-defined vehicle.
The partnership began in 2019 around the developing of the first two Sony VISION-S prototype vehicles; the new Afeela brand vehicles are slated to enter commercial production in 2025.
Software takes centre stage in the Afeela prototype cockpit, allowing Sony to integrate its latest audio and camera sensor technologies and an incredible array of gaming, movie and music content.
SHM also announced a partnership with Epic Games, opening up an array of experiential possibilities which can be brought to life within the cockpit system.
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Maria Anhalt, CEO, Elektrobit Automotive GmbH | Mobility Outlook | Women In Mobility