Ducati India Expands Dealer Network With Second Showroom In Chennai

Abhijeet Singh
24 Sep 2024
07:37 PM
1 Min Read

‘Tamil Nadu is a key motorsport hub in South India, making it an ideal location for Ducati’s expansion strategy’ -Bipul Chandra, MD, Ducati India.


Ducati India Expands Dealer mobility outlook

Ducati India has expanded its footprint in the southern region with the launch of its second official dealership in Chennai. Situated on the popular East Coast Road (ECR), the new dealership caters to the city's passionate motorcycle community, offering a luxurious space for Ducatisti and potential buyers to explore the complete range of Ducati motorcycles, apparel, and accessories.

The new 3S dealership, launched in partnership with Potenza Mercury Cranking Pvt Ltd, is spread across 7,500 square feet and will provide a complete Ducati experience under one roof, including sales, service, and spares. The showroom is also the first in India to offer limited-edition Ducati Memorabilia, allowing collectors and enthusiasts to purchase certified parts from Ducati's MotoGP and Superbike race bikes. This includes exclusive components like camshafts and crankshafts from famous Ducati riders, further enriching the experience for devoted fans.

Bipul Chandra, Managing Director of Ducati India, stated 'Ducati is driven by passion—whether from our engineers, designers, or riding community. This new dealership in Chennai, located on the iconic ECR, is a testament to our commitment to delivering an unparalleled level of service while creating a space where Ducatisti can connect and share their love for the brand.'

The dealership will house Ducati’s extensive range of motorcycles, including popular models from families like the Multistrada, DesertX, Panigale, Streetfighter, and Scrambler. Riders can also expect high-quality merchandise, riding gear, and pre-owned Ducati motorcycles under the Ducati Approved programme. The company is also actively supporting the Ducati Official Club (DOC) network, which currently includes six DOCs across India, with plans for new clubs in Chennai and Kochi.

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