German luxury car manufacturer Audi on Tuesday launched its flagship sedan, the new A8 L in India in two variants - Celebration Edition at INR 1.29 crore and Technology at INR 1.57 crore.
Powered by a dynamic 3.0L TFSI (petrol), 48V mild-hybrid engine, the new Audi A8 L produces 340 hp and 500 Nm torque and accelerates from 0-100 kmph in 5.7 seconds. The car comes with quattro all-wheel drive with adaptive air suspension as standard. In addition, the predictive active suspension provides improved ride comfort as the system detects road undulations using the front camera and predictively adjusts the suspension for comfort. The predictive compensation works up to a speed of 30 kmph. Besides, the elevated entry function raises the vehicle when opening the doors by up to 50mm for easy entry and exit. Moreover, it comes with active roll and pitch reduction and curve tilting function activated by the Comfort Plus mode reduces lateral forces.
Balbir Singh Dhillon, Head of Audi India, said, “With the new Audi A8 L we are offering our discerning customers greater choice and wider personalisation options as well. The Audi A8 L Celebration Edition and Audi A8 L Technology are designed to finely reflect our customers’ personalities.”
The needs of potential Audi A8 L customers are changing. They desire emotional and comfortable mobility experiences that fit their individual lifestyles. Values such as time, space, and individual expression are key decision drivers today. At the same time, a vehicle’s traditional strengths – from performance- and safety to comfort and luxury – remain important. The new Audi A8 L caters to all requirements, and 'we are confident that this new flagship will continue to attract customers to the Audi family,” he added.