Ashok Leyland has signed a Memorandum of Understanding (MoU) with Madhya Pradesh Gramin Bank to expand financing options for customers seeking vehicle loans. This strategic partnership intends to make vehicle ownership more accessible for customers across Madhya Pradesh by offering tailored financial solutions for a range of commercial vehicles from light commercial trucks to long-haul buses.
This partnership is particularly significant as it leverages Madhya Pradesh Gramin Bank’s extensive network which spans 866 branches across 40 districts in the state to offer wider accessibility to financial assistance for commercial vehicle acquisition.
Viplav Shah, Head of the Light Commercial Vehicle Business, Ashok Leyland, noted that the financing options offered through Madhya Pradesh Gramin Bank will include flexible and customised repayment plans allowing customers to benefit from Ashok Leyland’s low-cost-of-ownership vehicles. This partnership is aligned with Ashok Leyland’s mission to deliver top-tier customer support and financial convenience, making vehicle ownership more feasible for a wider demographic.
R C Behera, Chairman of Madhya Pradesh Gramin Bank, pointed out that the association not only broadens the bank’s reach but also enables the institution to offer financing that supports business growth and empowers vehicle owners in Madhya Pradesh’s commercial vehicle sector.
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