The Light Commercial Vehicle (LCV) division of the Hinduja group flagship Ashok Leyland announced that it has signed an MoU with Adani Capital to enter into a strategic financing partnership for its range of LCVs.
Under the deal, both parties will offer customised financial solutions for their customers in the Small Commercial Vehicle and LCV segments, a press release from the company said.
Additionally, while leveraging technology to enhance customer experience, Adani Capital will work towards catering to the customers’ needs through CV loans with easy monthly repayment plans, best suited for customers, the release added.
Rajat Gupta, Head-LCV, Ashok Leyland, noted that this association will help the company to gain an edge in the market.
“Ashok Leyland has embraced future-ready technology to offer digital platforms and services that are ahead of the curve, thereby living by its brand promise of Aapki Jeet. Hamari Jeet,” he added.
Saibaba Kelkar, Business Head, Adani Capital, said, “By leveraging the company’s extensive physical and digital reach, we would be able to offer our wide range of financial solutions to Ashok Leyland customers and their dealers.”